Why “Women in the Know” Prefer Platinum Engagement Rings

Mar 10, 2014
Spotlight on Platinum Engagement Rings

Platinum is rapidly becoming the most popular choice for engagement ring materials. It has been used for centuries by the most respected of jewelers, and has long been the metal of choice amongst royalty.

Platinum is one of the most durable metals in the world and is resistant to tarnish, ensuring that it will last as long as your diamond. It is with durability that you will see the most difference between platinum and gold.

Depending on the karat weight of a gold piece, it may show signs of wear after years of daily use. Most gold engagement rings are offered at 14K and 18K. As the carat weight increases, the gold content (and the price) increases, but the durability decreases.  With 18K white gold, you will soon see the natural yellow color of the gold show through unless you have it re-plated. Platinum, on the other hand, is heavy enough on its own to be worn daily without much material loss. This minimizes the amount of visible damage shown over time.  In fact, the surface of a platinum diamond engagement ring will become more resistant to wear as time progresses. Since it’s a naturally white metal, platinum will not become yellowed over time. Eventually, it will develop a soft finish, or patina, which can be easily polished.

Why Platinum Diamond Engagement Rings?

Platinum is one of the rarest metals in the world, increasing the long term value exponentially. The metal has an incredible luster which complements the shine of diamonds and colored stones alike, making it an ideal choice for the engagement ring that she’ll want to show off to all of her friends. In addition to being durable and rare, platinum is also hypoallergenic. Gold is combined with other metals like copper or nickel to strengthen the piece, which can cause problems if you have any metal allergies. Platinum jewelry is always at least 90% pure platinum, which eliminates the possibility of a nasty reaction to hidden materials.

[SLIDESHOW: Top 30 Engagement Rings & Engagement Ring Designers]

It is true that platinum is more expensive than gold, but it is also a better value for your money. Choosing platinum for your engagement ring allows you to increase the longevity and strength of your ring without compromising the design aesthetics. While gold wedding sets will always be a classic and traditional choice, the rising trend of platinum engagement rings won’t be slowing down anytime soon.

Find your perfect Platinum Diamond Engagement Ring Setting at King Jewelers.. Established in 1912, the King family has owned and operated King Jewelers for five generations while building an outstanding reputation steeped in quality, value, and first-class service. Today, King Jewelers has brick-and-mortar stores located in Aventura, FL and Nashville, TN, both of which have won numerous regional and national awards of distinction. Offering a magnificent selection of fine jewelry collections including the hottest Italian designs, estate jewelry, colored gemstones and fancy-colored diamonds, as well as luxury European timepieces, King Jewelers prides itself in being one step ahead of the trend. In addition, King Jewelers offers on-site jewelry and watch repairs, custom design services, appraisals, estate buying, and corporate gift programs. For more information, visit www.kings1912.com.


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